How to: Self-Promoting My Business and Myself

As an entry-entrepreneur, taking a step back to look at how far you’ve come to building your business, you may find that there may be minor setbacks caused by anxiety, a lack of finances, or even at a loss of what the next best step is to growing your business.

Within growing your business and being an entrepreneur, this means you may have to take on roles that you are not used to. You must become a “Jack-of-all trades” type in order to best suit your business and to keep your budget to a minimum. This may seem like a waste of time when you can just hire someone else to complete tasks but it’s your business and it is something that should solely be based on your efforts and dedication.
This article will be a way to understand and execute how to grow your business through self-promotion and the handfuls of ways to do it on your own.

First you must understand and grasp that business in general is not easy to figure out. As an entrepreneur, you must understand and teach yourself ways of business and marketing. Creativity and persistence will be one of your greatest attributes if you use them wisely. Dedication to a product or service and giving it that extra sparkle is what will get your business noticed amongst the rest.

Here are a few things you should check off or keep in mind before you start promoting your business:

+ Know your target market
+ What’s the best way to reach my market?
+ Trademark your business for easy recognition
+ Create a promotional plan that explains to customers why they would want to use or purchase your product/service
+ Quality customer service and feedback should be mandatory

Self-Promoting My Business and Myself: What are my options and how do I get noticed?

1. Create an online presence- nowadays more and more people are leaning towards online businesses because it’s cheaper and being online is like being viral-anyone who you allow, can see you and what you’re doing

2. Build your contacts through: LinkedIn, Facebook, Twitter, YouTube, Google+, KickStarter, personal websites, WordPress, Tumblr, StumbleUpon, other blogs, etc

3. Not only creating these accounts through these various social media sites, you must keep it consistent. You want people to see you; so don’t stop at 1 post a week–you must make an impression; the more you post, the more your name pops up, the more recognition you will obtain. Check out HooteSuite where you can maintain over 5 different social media sites all on one page.

4. Vocalize your mission and dedication to your business. Tell people why this is important to you and why it should be to them.

5. With not only keeping your posting consistent you should also give feedback to customers that may or may not be satisfied with your service or product. Your customers will be grateful that you responded to their needs or positive feedback. This allows customers to see that you care and the more you give feedback the more positive recognition you’ll most likely get.

6. Ask for testimonials; People like to respond or critique a product or a service when they are given option to do so.

7. Include extra keywords or tags into your social media profiles so that your business makes an appearance on more people’s computer screens.

8. Create an Android or iPhone app. Mostly everyone has a smartphone where they can search or look up their favorite sites or services through an app on their phones. Why not have your customers share an app they can enjoy while being connected to your business on their phones.

9. Be-friend other businesses that are similar to your target market’s interests. Maybe there is room for a co-op opportunity?

10. Be original! Do what you think is best for your business and your customers. Figure out something that no one has ever seen before. Be creative in branding yourself and promotion. Always remember to find the most beneficial ways to branding yourself in the most creative ways possible but while keeping a professional and reliable reputation visible.

Some General Tips And Ideas For Your Home Business

Having a home business allows you to work the hours that you are comfortable with, and not have to deal with a boss that you don’t like or that you don’t get along with. If you want to start a home business, read this article for some tips on how to get started and then to maintain it!

Driving can be written off if it’s for business. Even if you just take a day trip, they are 100 percent deductible. You must be honest about it. You could be asked by the IRS to prove that your deductions are vital for your business.

Keep your workspace clean and clutter-free. Working from home can be less stressful if your work area is clean and well-organized. Keep only work-related items in your home office. Leaving recipe cards and laundry where you can see them will only remind you of more work!

Look for price ranges for a product in today’s market before you start trying to sell. Look at the prices of competitors and attempt to offer more competitive pricing. Talking negatively about another business is bad for your own, so focus on making your good qualities stand out instead.

To keep better track of your business’ finances open a separate checking account that is just for your business. Ensure that all of your business’ income and expenses go through this account. Practice good bookkeeping and keep track of every penny spent and earned. You may also want to get a small business credit card for expenditures.

Optimize your Web site for search engines to get your business seen. Search engine optimization, also known as SEO, is a solid online marketing method that can help home business owners reach more people. Many companies offer SEO services, or you might decide to take on the process yourself with the help of the abundant resources and guidelines available.

Make sure to have a set schedule for your work. You may find yourself working long hours and disrupting your whole life if you don’t decide on a set work routine. Give yourself some free time and create a schedule like you would working for a large company. Your social life will still be intact at the end of the week this way.

When you decide to start a home business, you need to set realistic expectations. There are a lot of advertisements that state you can “get rich quick,” this simply isn’t true. It usually takes about a year, maybe even three years, until you see a significant profit from your business.

Make sure that your home business has contingency plans to deal with unexpected or infrequent difficulties. Pay attention so that you can recognize signs of impending trouble before it happens, instead of being surprised. You can’t avoid rough times entirely, but a good contingency plan makes it much easier to weather the storm.

To increase the visibility of your home business, you really need to have a website. To get the most bang for your buck, choose a domain name that is easy for your targeted audience to find and remember. That means avoiding a domain that is unnecessarily long or hard to spell.

A great home business tip is to not get carried away with spending. You have an advantage over other businesses because you’re running your business out of your home. This means that your expenses will be drastically less than those companies. Keep your expenses down to save more money.

It doesn’t have to be difficult to start your own business. If you are committed and passionate, you can make your own home business work and make yourself available for other commitments, as well. Remember the tips in this article and you can get started creating your home business today!